About Us
Wildlife training and brand development may seem like different worlds, but both are built on the same foundation: trust, communication, consistency, and execution.
Bradley Moore
Founder & Wildlife Specialist
For more than a decade, Bradley Moore has worked in wildlife care, animal behavior, conservation, and education. His career began at the St. Augustine Alligator Farm Zoological Park before joining Natural Encounters, Inc., where he advanced to Senior Trainer II and helped train both animals and zoo professionals across the country.
Throughout his career, Bradley has built a reputation for creating trust, strengthening communication, and developing meaningful connections between people and animals. Those same principles eventually inspired the creation of Hallux.
What began as a passion for wildlife and conservation expanded into a passion for helping organizations share their mission through quality products. After managing merchandise programs that supported conservation initiatives and nonprofit fundraising efforts, Bradley saw an opportunity to combine his experience in wildlife, education, and brand development.
Today, Hallux helps businesses, outdoor brands, conservation organizations, and events create premium custom apparel and headwear that tell a story, represent a purpose, and build lasting connections.
Whether working with wildlife or building brands, Bradley believes success is built on the same foundation: trust, communication, consistency, and execution.
Our Story
Why Hallux Was Founded
Hallux was founded by Bradley Moore, a wildlife professional and conservation advocate with a passion for connecting people, brands, and the outdoors.
After more than a decade working in wildlife care, conservation, education, and animal behavior, Bradley developed a deep appreciation for organizations dedicated to making a positive impact. That passion inspired the creation of Hallux—a company that helps businesses, outdoor brands, conservation organizations, and events bring their stories to life through premium custom apparel, headwear, and branded merchandise.
We believe the products people wear should do more than display a logo—they should represent a mission and create lasting connections.
What We Do
Hallux specializes in custom apparel and headwear, offering a variety of decoration methods including embroidery, patches, screen printing, heat transfers, and other custom branding solutions. By leveraging a network of trusted production partners and suppliers, we are able to provide high-quality products, competitive pricing, and personalized service for projects of all sizes.
Whether you're launching a new outdoor brand, supporting a conservation initiative, outfitting a team, or creating merchandise for a special event, our goal is simple: deliver products that represent your brand with pride.
Hallux isn't just another promotional products company. It's a company founded by a wildlife professional who understands the power of storytelling, connection, and mission-driven brands.
Our Commitment
At Hallux, we are committed to:
- Quality products and craftsmanship
- Honest, personalized service
- Competitive pricing and sourcing expertise
- Supporting outdoor, wildlife, and conservation communities
- Building long-term relationships with our customers
We are proud to work with organizations, businesses, and brands that share a passion for making a positive impact.
Let's Build Something Together
From custom hats and apparel to complete branded merchandise programs, Hallux is here to help bring your vision to life.
We look forward to being part of your story.